230 Innovation Blvd, San Mateo, CA 94401
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Why Insights into Digital Consumer Important?
Digital consumers are today's mainstream audience-people who engage with media through smart devices, such as smartphones, connected TVs, and laptops. In Southeast Asia, where nearly 80% of the population are active internet users, businesses need robust measurement and tracking tools to stay relevant and responsive to evolving digital behaviours.
Years Of Experiences
Description
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Audience Measurement
Serving businesses engaged in the mobile ecosystem, providing key usage and engagement metrics for all apps and websites in near-real time.
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Audience Measurement
Delivering audience consumption data across all major VOD services and across all devices, including CTVs in easy-to-use dashboards and reports.
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Media Intelligence / Analytics
Delivering benchmarks and the Key Performance Indicators that matter in the OTT ecosystem, including subscribers, ARPUs & revenue breakdowns.
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Custom Research & Consultancy
CustomIQ delivers tailored research—from market landscaping and pricing to segmentation and surveys—powered by quality panelists and deep media expertise.
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Audience & Brand Analytics
Delivers streaming media clients the metrics & competitive benchmarks for brand, UI and content preferences to drive customer acquisition & retentions.
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Audience Measurement
Tracks YouTube content, Shorts, and advertising performance—delivering insights to optimize reach, boost engagement, & maximize revenue opportunities.
Custom Research & Consultancy
Using AI to test the effectiveness of promotional, trailer, and advertisement videos. Delivering a cost-efficient way to validate your content before it goes live.
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Stay in the Loop with Our Team
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